TASTYKAKE
It was known that Tastykake makes people happy. We took that insight and created the Make Happy Happen campaign launching a 360 campaign including in-store POS, digital banners, FSI and a stunt where drones dropped Tastykakes from the sky.
It was known that Tastykake makes people happy. We took that insight and created the Make Happy Happen campaign launching a 360 campaign including in-store POS, digital banners, FSI and a stunt where drones dropped Tastykakes from the sky.